Book Title: Introduction to Market Research
Subtitle: NSCC Edition
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Book Description: The Introduction to Market Research open education resource was created to support instructors and students to explore the steps to create a market research project in a Canadian context.
Contents
Book Information
Book Source
This book is a cloned version of Introduction to Market Research by Julie Fossitt, published using Pressbooks under a CC BY-NC (Attribution NonCommercial) license. It may differ from the original.
License
Introduction to Market Research Copyright © 2025 by Di Best & Julie Fossitt is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License, except where otherwise noted.
Subject
Market research