Introduction

Cover image: Selling by Nick Youngson used under a CC BY-SA 3.0 license via Pix4free.

The Power of Selling provides background to sales and selling.  The contents provide detailed research and practical advice on the steps and strategies to creating and nurturing long term relationships in sales. This is not a quick fix sales book–the focus is developing relationships within the realm of sales. Using a 7-step model, The Power of Selling walks the reader through the sales methodology from prospecting to closing.  The Power of Selling is a traditional textbook with learning outcomes, key takeaways and practical exercises but also, the content has been adapted to reflect current business practices.

Your path to sales starts here.