Book Title: Marketing and Promotion
Book Description: Created for Food Service and Nutrition Management Marketing and Promotion / FANM 4302
Cover image: Automotive Social Media Marketing by Automotive Social CC BY via Flickr.
Contents
Book Information
License
Marketing and Promotion Copyright © 2024 by Nova Scotia Community College is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted.
Subject
Sales and marketing management
Metadata
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Marketing and Promotion Copyright © 2024 by Nova Scotia Community College is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted.
Marketing and Promotion is an adapted remixed version of the following textbooks with some new content added:
- NSCC Introduction to Marketing I 2e (MKTG 1010) CC BY
- NSCC Introduction to Marketing II 2e (MKTG 2005) CC BY
Both NSCC Introduction to Marketing textbooks are adapted from Lumen Learning’s openly licensed (CC BY) online course Principles of Marketing.